Turning any space into a cinematic experience, for art and TV, the TCL 98A400U-UK makes a big impression.

Striking TV and art
Featuring a mighty 98 inch display, the TCL 98A400U-UK Premium Wallpaper TV is ideal for both cinematic viewing and eye-catching artwork. With its QD-Mini LED screen it delivers vibrant colour, deep contrast and high brightness. The sleek display also makes the ideal canvas for artwork, with hundreds of options available via the curated Art Gallery. This stylish TV is also great for gaming and, thanks to Google TV, has all the best in Smarts.

High on style
Sitting just 44.5mm deep, with a near seamless wall mount option, this TCL 98 inch TV brings art to your wall. Thanks to aviation-grade heat-conducting materials it keeps its cool, helping to improve long term durability. If you prefer to standmount the TV, the clean, Starburst textured rear panel and cable management makes it ideal for using in open plan areas.

Curated art as standard
For instant artwork, TCL’s Art for Life TVs come supplied with a curated Art Library, with multiple images, including AI Art, ready to be displayed. You can also add your own images within the personal gallery mode.

QD-Mini LED screen for picture precision
The 98A400U-UK combines Mini-LED backlighting with QLED technologies to reproduce stunning detail and colour accuracy. Rather than using dozens of LED units, the TCL combines hundreds of Mini LEDs, divided into 1344 precise dimming zones. This vastly improved lighting control enhances the contrast, detail and colour definition, giving you the most lifelike picture possible.

Brilliant brightness for everyday viewing
As well as producing stunning colour and detail, this TCL 98” TV excels with brightness. With a peak brightness figure of 2500 nits, you get to enjoy rich detail within both highlights and shadows. It also makes the TV ideal for daytime viewing or for when there’s strong lighting in the room, as the picture shines bright, maximising the colour intensity in all lighting conditions.

AI-enhanced for optimal picture performance
TCL’s TSR AIPQ processor delivers AI-enhanced picture processing across various image elements – contrast, colour, motion and HDR processing. This ensures picture quality that’s closer to the original, as intended by the creators. TCL AI’s platform also integrates quantum computing architecture and the Mariana database to provide intelligent AI agents that deal with specific tasks – cinema, gaming, office and content creation.

Multi-format HDR, including Dolby Vision IQ and HDR10+
This TCL 98” TV offers multi-format HDR, including HDR10+ and Dolby Vision IQ. These advanced HDR formats deliver scene-by-scene HDR mastering for the truest, most accurate HDR picture technology. Each scene is optimised, meaning the maximum amount of detail is shown – even in the brightest or darkest moments.

Audio by Onkyo and Dolby Atmos / DTS:X compatibility
Utilising a panel speaker system from top AV brand, Onkyo and with TCL’s own Golden Ear Tuning, this TCL delivers impressive TV audio. The stereo speaker system produces a spacious sound, with crisp clarity for clear dialogue. Dolby Atmos, DTS:X and DTS Virtual:X compatibility offer a step forward in cinematic audio. With a more immersive sound, you become enveloped in the action.

AI Gaming and 288Hz Game Accelerator for lightning responses
Featuring AI-enhanced gaming with Gamebar, you get the best possible response for each type of game genre. For the most connected gaming possible, this TCL is equipped with 288Hz Game Accelerator. This brings a higher refresh rate and lower latency for super-responsive gaming. The TV has a raft of technologies that enhance every aspect of your gaming experience. These include four, low lag HDMI 2.1 inputs with 144Hz VRR, AMD FreeSync Premium Pro and ALLM (Auto Low Latency Mode).

Smart TV from Google TV
Using Google’s world-class interface, Google TV makes it easy to access this TCL TV’s Smart features. Providing access to over 400,000 movies and TV episodes and over 10,000 apps and games, Google TV covers all the Smart entertainment you need. With access to Netflix, YouTube, Amazon Prime, Apple TV and Disney+, all your favourite streaming services are covered. Customise your home screen with the apps you use the most, enjoy recommendations, curate your movie nights and even add to your watch list via your smartphone – Google TV makes sense of Smart TV.

Combine cinematic TV with super-sized artwork, with the TCL 98A400U-UK.

Please note, this Smart TV features third party Apps. These Apps may be modified or withdrawn at any time. There may also be a delay in launching some of the featured Apps. Catch-up TV Apps may vary by region. The function and availability of apps is not covered by the manufacturer’s or Richer Sounds’ guarantee.